Content that feels like a person made it

Content Creation, Social Media Strategy & Brand Creative That Actually Feels Human

I help wellness, beauty, lifestyle, healthcare, and service-based brands create scroll-stopping content, polished graphics, and social media systems that turn attention into action. RN-backed strategy, creator instincts, and zero boring marketing fluff.

4.4M+ views10.36% CTR$0.10 CPCRN credibilityAgency-backed strategy
17K+Past TikTok audience growth used as proof of creator traction and platform instincts.
UGC + StrategyCreator content, social systems, Canva graphics, promo assets, and planning support.
Local offersSimple content refresh packages for salons, boutiques, med spas, and wellness studios.
Not corporateSmart strategy, useful creative, and zero painfully polished agency robot energy.

Who I Help

The work started in healthcare, but the skillset works anywhere people need trust, clarity, and content that does not feel dead behind the eyes.

Healthcare & Telehealth Brands

UGC videos, patient-friendly educational content, testimonial-style storytelling, campaign creative, and compliance-aware messaging.

Beauty, Wellness & Lifestyle Brands

Product demos, routines, unboxings, before/after concepts, relatable content, and ad-ready creative.

Local Service Providers

Content calendars, promo graphics, Reels ideas, Facebook group strategy, caption templates, and simple social media systems for salons, med spas, beauty pros, boutiques, and wellness studios.

Creators & Entrepreneurs

UGC strategy, creator systems, AI workflows, content planning, and simple ways to turn scattered ideas into content that makes money.

Featured Services

Built for brands and business owners who need content, direction, and visuals that actually support the sale instead of just filling a feed.

UGC Content Creation

Short-form videos for organic content, paid ads, testimonials, product demos, educational content, and lifestyle content.

Social Media Strategy & Management

Monthly content planning, captions, graphics, posting support, analytics, and promo strategy.

Canva Graphics & Brand Design

Social graphics, carousels, flyers, ads, email graphics, templates, and brand refreshes.

Local Business Content Refresh

Perfect for salons, beauty pros, med spas, wellness studios, boutiques, and service providers who need a stronger online presence without overthinking every post.

AI Content Systems

Simple workflows and content systems for creators and business owners who want to save time without needing to become techy.

Local Business Content Refresh

Support for businesses that need to show up online without living in Canva

For the salon owner, beauty pro, med spa, boutique, or wellness provider who knows they need to show up online but does not have time to become a full-time content goblin.

Mini Content Refresh

Starting at $350
  • Instagram bio refresh
  • 5 promo graphics
  • 10 caption ideas
  • 10 Reels or TikTok ideas
  • 1 new client promo post
  • Simple content direction

30-Day Social Starter Kit

Starting at $750
  • 30-day content idea calendar
  • 10 ready-to-use captions
  • 5 Canva promo graphics
  • 5 short-form video ideas or scripts
  • Facebook group posting strategy
  • Offer and CTA cleanup

Monthly Social Support

Starting at $1,500/month
  • Monthly content planning
  • Captions and post copy
  • Social graphics
  • Promo strategy
  • Scheduling support
  • Monthly analytics review
  • Ongoing creative direction

Proof

Past performance, current positioning

RN credibility meets creator instincts

Licensed RN perspective, agency-backed strategy, and content experience that helps brands earn trust without sounding stiff.

Past audience growth, current multi-platform focus

Grew a TikTok audience to 17K+ before shifting focus to Instagram, UGC, and multi-platform content strategy.

Performance proof that still matters

4.4M+ views, 10.36% CTR, and $0.10 CPC show the work is not just cute. It actually performs.

About

Hey, I'm Jess.

I'm an RN turned content creator, strategist, and creative partner for brands that want content that feels real, not painfully corporate.

I started in healthcare, built an audience online, created content for wellness and lifestyle brands, and now work behind the scenes in agency strategy helping brands figure out what actually performs.

So when I create content or build a social strategy, I'm not just making things look cute. Although, yes, cute matters. I'm thinking about the hook, the audience, the offer, the buyer psychology, and what makes someone actually take the next step.

I help brands, creators, and local businesses turn scattered ideas into content that feels clear, relatable, and actually useful.

What I can help with

  • UGC videos and ad-ready content
  • Social media strategy and management
  • Canva graphics, promo graphics, and carousel posts
  • Caption templates and content planning
  • Brand refreshes, flyers, and static ads
  • Content systems and AI workflows

Best fit clients

Wellness, beauty, lifestyle, healthcare, creators, and local service-based businesses that want marketing support from someone who understands both creative and conversion.